NEW
ZERO
WORLD

“This White Paper is an industry resource to support a critical and just transition.The undeniable evidence of sustainability’s impact on brand value demands that it becomes the top priority for the C-suite.”

Dagmara Szulce
Global Executive Director, International Advertising Association

“This paper fills a void by elegantly synthesizing the latest trends and research into one place, granting the reader a bird’s eye view of major trends shaping the industry.”

Emma Stewart
Netflix Sustainability Officer

“By winning the Young Creatives competition, we had the opportunity to attend the UN Convention on Climate Change (COP28). We had a firsthand look at what it takes to build a better future and showed us why every country around the world needs to rally behind ambitious objectives. We’re eager to apply these lessons to our current roles and leverage the power of sports marketing to get more people engaged in climate initiatives. A huge thank you to New Zero World for the valuable & impactful opportunity”.

Ryan Grippo and Mike Miura
Maple Leaf Sport

“It is high time to invest in climate communications to drive action. The White Paper on Climate Communications, a product of radical collaboration with diverse stakeholders, shines a bright light on the best ways to elevate and popularize discourse about climate change and the real solutions we need right now. It underscores the imperative of leveraging all communication tools and partnerships to inspire change.”

Eileen O’Connor
Rockefeller Foundation

“I commend the New Zero World goal of fostering greater partnerships on environmental action. As the campaign aptly notes: to break cycles of inaction and disengagement, we need to find a new way forward.”

H.E. Abdulla Shahid
President of the United Nations General Assembly

“As youth, we are here to ensure that our nations do not backtrack on their promises. As the first-ever COP27 President’s Youth Envoy, I am excited to co-chair the NZW Youth Fellowship and collectively elevate youth-led voices and grassroot efforts.”

Omnia El Omrani
COP27 Youth Envoy

“The New Zero World Campaign will help sustain this momentum with focused content that highlights energy access as a critical part of the climate change conversation”

Damilola Ogunbiyi
Chief Executive Officer // Sustainable Energy For All

“I’m not here to ask you to save us. We are saving you. You must support the struggle of indigenous peoples to help us save the planet.”

Taxi Surui
Indigenous Climate Activist

“The crisis of climate and the crisis of inequality are all interdependent.”

Halla Tomasdottir
Chief Executive Officer // B-Team

“For the past 50 years, human beings have enjoyed amazing progress, but the price we have paid is much too high.”

Andrew Steer
CEO Bezos Earth Fund

“We need all industries on board. We would like to welcome organizations to join us in this effort, from Governments to Business, NGO’s to Civil Society Organizations and Media Companies.”

Natalia Vega
Founder – Executive Director, New Zero World

“In order to change the system, you need to go to the root cause, you need to go right back to the beginning, and that involves all the companies and all the territories right across the world. It involves a different way of working, a different way of functioning.”

Ellen MacArthur
Founder, Ellen MacArthur Foundation