BECAUSE THE PLANET AND ITS PEOPLE NEED A
We’re launching a Global Campaign for the Planet. We need the brilliant creative minds of all climate & business leaders on board.
As well as key stakeholders from the private, public and academic sectors to strategize the creation of a Global Campaign for the Planet which will be soft-launched at COP27 and continue through 2030. Targeted creators coalition includes world-class talent in the Creative Community: Advertising, Marketing, Digital, Technology & Web3
The Campaign’s Value Proposition
A collective, collaborative of experts, leaders and advertising and marketing, media, digital technologies and Web3 that is supported by the insights of the UN, institutions in climate, sustainable environmental associations and organizations from the private and public sector.
A global, collaborative campaign inspired by
“The Everything Change”
Here’s how we’ll do it –
Global Brief. Bringing everyone together with top ad agencies to create one brief powered by media and a shared commitment.
Global Reach. 10 global regions represented & produced in 7 languages.
Coalition Building. Enabling all individuals, corporates, brands, etc. the opportunity to support the campaign and make it theirs
Media Use. Tapping into donated media for greater reach worldwide.
STEPS FOR CREATING A GLOBAL CAMPAIGN
FOR THE PLANET
01
Strategy & Development
Ongoing in 2022
Position and creative development of the New zero world Campaign while building our network.
02
Production & Launch
Global Launch 2023
Production the global campaign & campaign assets while enabling our audience to learn more, do more and support more.
03
Accelerating and Amplifying
Through 2030 and beyond….
Accelerating investment, amplifying advocacy, growing operation & building strategic partnerships.
If you want to get involved in any part of our global campaign for the planet,
please contact our team.
GET INVOLVED
“ “CULTURE EATS STRATEGY FOR BREAKFAST” ”
Unlocking and leveraging the power of the creative industries in the fight for our planet and its people in order to inspire and catalyze real, impactful action.
